Operations · RootMaster Index · Doc 00 of 20
Master Property Profile · Index
Single source of truth for the 8630 N Green Hills marketing operating system — 20 documents, 26 prospects, 12 search configs. A Class-A medical office asset, listing to closing.
20
Documents
Operational records · all complete
26
Pipeline
6 CRM + 20 scraped prospects
12
Search Configs
Clay people-searches · medical
$5.50
Run Cost
Apify · ~558 Clay credits
§ 02
Document Library
20 documents · 100% complete (8 shown)
| # | Document | Summary | Area | Status |
|---|---|---|---|---|
| 01 | Property Profile | The master property record — classification, building characteristics, pricing posture, and the medical use-case strategy. | Properties IO | Complete |
| 02 | Market Intelligence | Submarket overview, demographics, traffic counts, the existing medical cluster, and the demand gaps. | Market IO | Complete |
| 03 | Target Tenant Profiles | Eleven medical tenant archetypes, each scored against the 10,500 SF Class-A footprint. | Prospects IO | Complete |
| 04 | Prospect Targeting Lists | Seven targeting lists totaling 165–270 prospects across medical practices and operators. | Prospects IO | Complete |
| 05 | Clay Search Configurations | Twelve people-search and one Google Maps configuration turning the universe of decision-makers into named prospects. | Search IO | Complete |
| 06 | LinkedIn Targeting | Three matched audiences, five campaigns, and a Sales Navigator query for medical decision-makers. | Outreach IO | Complete |
| 07 | Outreach Sequences | Four sequences across owners, franchise officers, investors, and broker co-broke. | Outreach IO | Complete |
| 08 | Marketing Content | Headlines, executive summary, investment thesis, SEO copy, and a three-post LinkedIn series. | Content IO | Complete |
§ 04
Highest-Priority Gaps
Six categories show zero or near-zero coverage — these drive the next two weeks.
| Gap Category | Current | Action |
|---|---|---|
| Med Spa / Aesthetic | 0 prospects | Run Clay Config 2 + Maps scrape |
| Behavioral Health | 0 prospects | Run Clay Config 7 |
| Specialty (Derm/ENT) | 0 prospects | Run Clay Config 9 |
| Medical Lab / Imaging | 0 prospects | Run Clay Config 10 |
| Dental (DSO/Group) | 2 prospects | Run Clay Config 5 |
| Pharmacy / Compounding | 0 prospects | Run Clay Config 10 Maps |
§ 05
What Runs Next
1
Run all 12 Clay search configs
Populate the medical pipeline across every category.
2
Run Google Maps medical scrape
20 queries within a 10-mile radius. ~445–780 businesses for ~$5.50.
3
Enrich existing 20 scraped prospects
Owner names, verified emails, LinkedIn URLs.
4
Launch LinkedIn Audience 1
Medical Practice Decision Makers — 2,000–4,000 targets across KC Metro.
5
Start Outreach Sequence 1
Medical Practice Owners — 5 touches over 14 days, Tier A first.